full-price

The compound adjective 'full-price' is a transparent combination of two native English elements. 'Full' has Germanic roots, traceable to Proto-Indo-European pl̥h₁nós ("full"), and has consistently denoted completeness. 'Price' entered English via the Romance languages, with its Latin ancestor pretium originally relating to compensation or value in a transaction. The logic of the compound is direct and modern, combining these two concepts to specify a cost that is the complete, undiscounted value. It emerged naturally in commercial contexts to explicitly distinguish standard costs from reduced or promotional ones.

Structure: full (complete) + price (cost) - full: From Old English full, meaning "complete, entire." It functions as an adjective modifying the noun 'price' to indicate completeness. - price: From Old French pris, meaning "value, worth, reward," ultimately from Latin pretium ("price, value, reward"). It functions as the core noun element in this compound word.