high-dollar
UK[ˌhaɪ ˈdɒlə]US[ˌhaɪ ˈdɑːlər]
adj
involving or consisting of a large amount of money; expensive.
Morpheme Breakdown
high
dollar
high
great in amount
dollar
unit of currency
Etymology
the compound adjective 'high-dollar' is a modern american english formation that directly combines two common words to create a transparent meaning. 'high', from old english, carries its figurative sense of 'great in amount or degree'. 'dollar', entering english via dutch or low german, refers to the standard monetary unit. the term's logic is straightforward: a 'high' number of 'dollars' equates to a large sum of money. it emerged in the late 20th century, particularly in business and marketing contexts, to describe transactions, items, or clients associated with significant financial value, effectively functioning as a synonym for 'high-cost' or 'big-ticket'.
Analysis
Structure: high (great in amount) + dollar (unit of currency)
high (old english 'hēah', meaning of great vertical extent or great in amount); dollar (from low german 'daler', short for 'joachimstaler', a coin from the joachimstal silver mine, now a standard unit of currency).
Examples
the company is shifting its focus to high-dollar clients.
it was a high-dollar advertising campaign designed for the super bowl.
they specialize in high-dollar, custom-built luxury homes.