relaunch
UK[ˌriːˈlɔːntʃ]US[ˌriːˈlɑːntʃ]
v
to start or present something again, especially after it has not been active or available for a period of time.
n
an act of starting or presenting something again.
Morpheme Breakdown
re
launch
re
again
launch
to start
Etymology
the word "relaunch" is a modern english compound formed by combining the latin-derived prefix "re-" with the verb "launch". the prefix "re-", from latin, carries the enduring sense of repetition or restoration. the verb "launch" entered english from old french "lanchier", meaning to throw or cast, which itself likely has a vulgar latin origin. the literal combination, "to launch again", directly informs its contemporary business and marketing usage, where it signifies the reintroduction of a product, service, or project to the public, conceptually throwing it back into the marketplace or public sphere.
Analysis
Structure: re (again) + launch (to start)
re- is a prefix of Latin origin meaning "again" or "back". launch is a verb of Anglo-Norman and Old French origin, meaning "to hurl, discharge, or set in motion".
Examples
the company will relaunch its flagship smartphone with upgraded features next month.
the magazine ceased publication in 2020 but is planning a major relaunch this autumn.
after the software update failed, the team had to quickly relaunch the application.